Scout, Northeastern’s student-led design club organizes a design conference every year in the spring. In 2022, the theme was “amplify'“ and I served as the UX Team Lead. I directed a team of 6 designers who created all the social posts, wayfinding tools, and posters. The whole conference team collaborated to create the brand guidelines of the conference and then we implemented it in all of our designs. Along with managing the designers, I also was tasked with managing the 50+ volunteers, making sure the day of the conference ran smoothly, and editing designs. Below are some of the social posts and other PR assets we created.